Digital & data infrastructure for Africa’s SME economy

We build and operate platforms that help businesses get discovered, sell with confidence, and make better decisions with data.

Analytics SME Enablement Platforms
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At a glance

  • Holding company: Afrika Insights Holdings LLC
  • Focus: Digital platforms, data systems, SME infrastructure
  • Brands: You Sabi Sell, Find A Biz Africa, BizTraka, TechTrust Africa

Portfolio

A cohesive stack that helps African businesses prove existence, reach customers, and manage money with clarity.

You Sabi Sell

Order management - simple catalogues, messaging-first sales, lightweight fulfilment.

Find A Biz Africa

Business discovery — searchable profiles, trust signals, and analytics.

BizTraka

Business management — daily clarity, smarter decisions.

TechTrust Africa

Blockchain verification for businesses across Africa — portable, proof-of-existence credentials.

About Afrika Insights

We combine product, data, and tech expertise to build systems that unlock growth for African SMEs. Our approach bridges technical depth with practical execution: clear objectives, measurable outcomes, and continuous feedback loops.

  • Data-driven product strategy
  • Modern, scalable cloud architecture
  • Privacy-aware analytics from day one

What we build

Category-defining platforms where trust, distribution, and data create compounding value.

  • Identity & verification layers for businesses
  • Commerce rails native to messaging
  • Financial clarity for everyday operators

Contact

Partnerships, media, or investment enquiries — we’d love to hear from you.